Return-Path: Received: from isource.ibm.com (isource.boulder.ibm.com [207.25.249.18]) by server1.os2site.com (Weasel v1.73) for ; 26 Jul 2005 06:30:25 +1000 Received: from isource.boulder.ibm.com (loopback [127.0.0.1]) by isource.ibm.com (Postfix) with ESMTP id 5EA892A00D for ; Mon, 25 Jul 2005 20:33:03 +0000 (CUT) From: IBM Software Group Reply-To: swnewsatus.ibm.com Subject: IBM Software Newsletter Content-Type: text/html; charset="us-ascii" MIME-Version: 1.0 To: newsatos2site.com Message-Id: <20050725203303.5EA892A00Datisource.ibm.com> Date: Mon, 25 Jul 2005 20:33:03 +0000 (CUT)

July 25, 2005, Volume 2, Issue 7

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Welcome to the July edition of the IBM Software Newsletter.
If you experience any difficulties viewing this newsletter, you can access it online.

In this issue you will see how IBM software addresses several hot topics in IT and business. Our feature shows you how IBM software can help you globalize your business to capture new markets. See how breakthroughs in information management software are helping organizations compare data without breaching privacy rules to create new opportunities. A Webcast features customer data integration solutions that can help you make the most of mergers and acquisitions. You will also hear from our customer TransAlta, and learn how they are leveraging IBM portal solutions throughout their business to boost productivity and increase the value of their IT investments.

I would also like to encourage you and your colleagues to participate in the beta program for the IBM Serrano-Hawk project. By participating in the beta you will learn firsthand how the upcoming release can greatly simplify your information integration efforts. Learn more about the project and beta program in our top stories.

Enjoy the newsletter!

Dan Galvan
Vice President Marketing Programs
IBM Software

	Software Feature Article

		Threats and opportunities. Get your global strategy going. For businesses of all sizes, the reach of the Internet means that you can access more customers. It also means your competitors can access them, too. To grow your markets while fending off competitors, you need a globalization strategy and process. Read this online feature about expanding to global markets to understand the challenges and learn three key steps to success. It includes resources for those just beginning to build a global strategy and information for organizations already entering global markets. Learn how you can speak your customers' language and conduct business using local standards and practices. Plus, see how IBM has established a Globalization Architecture Imperative to help you go global. [More]

	Top Stories

Share data without breaking privacy rules. Business intelligence breakthrough. When it comes to privacy and protecting identity information, you have to play by the rules. But IBM has introduced software to help you change the game. IBM DB2Ž Anonymous Resolution lets you compare different data while keeping personally identifiable information hidden. Collaborate with other organizations and compare customer lists and develop new leads. Cross-reference identity records and boost security. Determine the amount of customer overlap in a merger and improve customer relations. Get more from your information. Without breaking the rules. [More]

Improve your information integration now with IBM Project Serrano-Hawk preview and beta programs.
The aim of IBM Project Serrano-Hawk is to simplify information integration and bring substantive improvements to business intelligence, enterprise applications, storage, and search and access capabilities so you can drive greater value from your information. It is the result of combining two of IBM's most important information integration development projects into a single effort. IBM is introducing two beta programs so that you can preview the software and explore its capabilities. Register for the programs and start taking advantage of the new capabilities now. IBM Project Serrano-Hawk release is planned for November.
[More]

	On Demand Business

		The business of IT. IT and business converge to help you optimize performance. From business performance management to IT portfolio management, business and IT are converging to improve IT value. Read four examples of how IT is innovating by borrowing ideas and approaches from business and how business is leveraging IT capabilities to achieve critical efficiency and productivity. In each case IT is included as a central driver of value and is enabling businesses to bridge critical gaps between development and operations as well as manage IT services more effectively in an overall business context. The result is a new way of managing and measuring IT and a transformation to On Demand Business. [More]

	Other areas of interest

Webcast--Merger and acquisition impact: hangover or makeover.
For many of today's Communication Service Providers (CSP), mergers and acquisitions fuel their growth. But they are not just merging companies; they are merging customers. Without a comprehensive view of customer information, mergers may negatively impact customer service and operational efficiency, and cause organizations to miss up-selling and cross-selling opportunities.

This Webcast is of value to organizations in any industry involved in mergers and acquisitions. It demonstrates how gaining a single customer view can help you make the most of mergers. Aaron Zornes, Chief Research Officer at the Customer Data Integration (CDI) Institute reviews highlights from a recent survey, "ROI Strategies for CSP Mergers and Acquisitions." DWL's Brian Rowatt discusses how IBM and DWL CDI solutions can improve the effectiveness of mergers and acquisitions in terms of service, operations and revenue opportunities. Attendees receive a complimentary white paper.
[More]

Find training fast. "Training Direct to You" US Summer catalog now available. School might be out, but information on IBM training is definitely in session. The Training Direct to You catalog is the fast way to get details on the training you need. It's .pdf format let's you page though it like a regular print catalog, but the content is linked to the Web so you can get the details you want fast. Start clicking and learn more about new and updated courses, upcoming technical conferences, money-saving options and other exciting programs. [More]

Webcast--TransAlta uses portal to power business value. In this Webcast, power generation and wholesale marketing company TransAlta shows you how to apply portal technology to deliver business value and leverage your technology investments from the boardroom to the plant floor. Take away lessons learned and gain valuable tips on how to put portals to work in your own organization to enable better decisions, optimize business processes and realize productivity gains. John McGrath, Program Director of Portals at TransAlta, shows how they achieved one view into TransAlta systems by exploiting various vendors' technologies for business value. [More]

Software success story.
National Australia Group UK increases business flexibility with IBM TivoliŽ identity management solution.
[More]

More news.
Access IBM software press releases and learn about the latest IBM software news, announcements and updates.
[More]

Training news.
Learn more about the latest IBM training innovations and promotions.
[More]

Software success stories.
Access a complete database of case studies that shows you how your peers are succeeding with IBM software.
[More]

Performance Boost.
Save $49,000 on IBM Rational software.
[More]

Webify Now.
Save 25% on IBM WebSphere software.
[More]

Popular demand.
Download IBM trial software.
[More]

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The Editors

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Š Copyright IBM Corporation 2005.

IBM, DB2, Rational, Tivoli and WebSphere are trademarks or registered trademarks of International Business Machines Corporation in the United States, other countries or both.

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